International Human Resource Management Practices Essay

In recent years due to the factors like globalization and removal of trade restrictions have created fierce competition in the domestic market for the well-established domestic firms. So, this competition has encouraged many domestic producers to enter into the international business through exporting their product to the different parts of the world or licensing or joint ventures to gain higher profit. By following the paths of international business may encounter the new challenges that are coming along with international human resource management. International human resource management is the set of distinct activities, functions and processes developed by MNC’s, to attract, develop and maintain their human resources. (Taylor et al, 1996) The IHRM mainly deals with six core activities. They are recruitment and selection, training, career development, compensation, performance management and employee relation management. However, these human resource management practices, are complex and context specific. Due to this reason many global firms often find it difficult to replicate these practices among the subsidiaries that are culturally and geographically dispersed. Therefore, it is vital for human resource practitioners to transform their human resource management policies and practices into global core business processes that are changing constantly with the host country practices, laws and values held by that country. The following are the main changes in the humanShow MoreRelatedInternational Human Resource Management Practices1205 Words   |  5 PagesEurope. Human resources management (HRM) practices and model depends on the actual extensions of national business. Indeed local business with the ambition of being multinational will export their model and corporate culture to a targeted country. Against a backdrop of multinational corporations (MNCs), globalization, emerging markets, increasing internationalization and cross-national activity by MNCs, there is a need to focus on the implementation of international human resource management practicesRead MoreInternational Human Resource Management Practices1645 Words   |  7 PagesInternational human resource management (IHRM) is the study and application of all human resource management activities as they impact the process of managing human resources in enterprises in the global environment (Briscoe, Schuler Tarique, 2012). This part is very important in order to make sure that all problems at global level can be solved. Our economies in the last 50 years have become more integrated than before. There are a lot of factors that contributed to the achievement such as multinationalRead MoreCorporate Strategy and Practices of International Human Resource Management714 Words   |  3 Pagesissues to use while evaluating its success. Activity pattern in the strategy is on resource acquisition, commitment and allocation in a ccordance to an organizations need, environment, management network and intended goals(Chew Sharma, 2006). Corporate Strategy and Culture An organizations culture creates an important link between the organizations strategy, human resource management and the human resource. According to Chew Sharma, 2006, organization culture refers to how things in an organizationRead MoreMultinational Corporations Based On International Business Essay1730 Words   |  7 Pagesglobal strategies. As these issues of differentiation and integration are often facilitated by HRM activities, they represent a critical component in the IHRM. An example of this dual focus is found in most multinational corporations based on international business, which tend to assign primary responsibility to their subsidiaries for local compensation and benefits, training and labour relations, with regional units assuming secondary responsibility (Reynolds 1992). Productive globalization occurredRead MoreInternational Hrm : International Human Resource Management Essay740 Words   |  3 PagesInternational HRM is the interaction between the human resource functions, countries and types of employees1 - parent country nationals (PCNs), local or host country nationals (HCNs), and nationals from neither the parent nor host country but from a third country (TCNs). Performing HR operations with an international perspective is the essence of international human resource management i.e. when the human resource management assumes a global perspective; it becomes international human resourceRead MoreOrganizational Culture And Human Resource Management1048 Words   |  5 Pages Research by Newman Nollen (1996) indicated that organization performance is better in the companies which there is congruency between national culture and human resources practices. If the human resources management practices are not in line with the basic tenets shared by employees, it will lead to dissatisfaction, lack of commitment and discomfort among the employees (Early, 1994). Introduction Culture affects and governs all facets of life by influencing values, attitudes and behavior ofRead MoreWhat Role Do Hrm Practices Play in a Business Decision to Expand Internationally?1327 Words   |  6 PagesRole Do HRM Practices Play In A Business Decision To Expand Internationally? Ilein Arteaga 2608214 Florida International University HRM CONTRIBUTIONS TO INTERNATIONAL EXPANSION OF BUSINESS Human Resource practices play a great role in the international expansion of businesses. With globalization being the current trend in businesses all over the world, success of international business units depends heavily on the effective performance of the Human Resource departmentRead MoreEssay about The Impact Of Human Resources Management Globally1141 Words   |  5 Pagessuccessful organizations are likely to be staffed with managers capable of adapting to constantly evolving roles, and with the capacity to achieve and sustain optimal levels of performance. The global market place has currently impacted the practice of human resources management in the United States and will continue in the next ten years. Labor laws, wage disparities, intense competition and fluctuating currency values are the challenges that are making organizations worldwide to compete in marketplaceRead MoreEthnocentric Staffing Approach1401 Words   |  6 Pages Word number:973 Executive summary In today’s global world Human Resource (HR) practices and polices have become very significant for further development of multinationals organizations. In order for multinationals companies to be competitive, it is necessary to have adequate international staffing approach. Management of employees in foreign subsidiary is a complex job. Nevertheless, Human Resource managers need to manage people across borders. The aim of this paper isRead MoreQuestions On International Human Resource Management Essay1716 Words   |  7 Pagescase study Please find completed case study on International Human Resource Management-Padi Cepat on the basis for your reading and action. Sign: Name: Patel Nimisha Paper Title International Human Resource Management Paper Code 95.892(B) Term 1 2015 Lecturers : Dr. Robert

Theoretical Perspective On Behaviorism Theory Essay

Theoretical Perspective to Behaviorism Behaviorism is also often referred to as the Learning Theory. The origin of the behaviorism can be traced back to the paper that was written by James Watson in the year 1913 titled, â€Å"Psychology as the behaviorist views it (Watson, 1913).† This paper outlined a series of beliefs that underline the practice of behaviorism approach. At one point of time the psychologists even believed that this was the only so called scientific approach (Watson, 1913). Some of the basic assumptions of the behaviorist approach are: (A) Complete behavior is learnt from the environment: Behaviorist approach lays extreme emphasis on the environmental factors how they influence the behavior of humans and animals. This is almost to the extent that it eliminates the innate inherited factors. This is tantamount to saying that the behavior is totally learnt and not any other way. The assumption is that the learning happens due to classical operant conditioning. It therefore implies that when a child is born its mind is ‘tabula rasa’ or a blank slate and what gets into the mind is due to the various conditions of the environment (Sammons, 2014). (B) Psychology is a science: All scientific theories essential need to be based on sound experimental data. Experiments must be independently verifiable and repeatable. The empirical data must be supported by controlled observation as well as measurement of behavior. James Watson opined that psychology is a purelyShow MoreRelatedThe Diver810 Words   |  4 Pagesdifference in a diverse setting. This involves the implementation of critical psychology concepts, subdisciplines and subtopics, motivation, behaviorism, and cognition. Moreover, these subdisciplines and subtopics may be applied to other disciplines in contemporary society. In addition, this paper will include the subdisciplines and subtopics to theoretical perspectives, and concludes with the psychological contribution in areas of work, education, health, and leisure. Diversity on Psychology’s MajorRead MoreRosalie Raynor958 Words   |  4 Pagesreactions, she also assisted Watson in preparing the most popular child care book of the time (Duke, 1989). For these reasons she can be recognized as a woman who has made significant contributions to the field of psychology. Her background, theoretical perspectives, and contributions to the field of psychology have made her stand out above the crowd. Early Years Rosalie was born in 1899 to a prestigious well to do family. 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Psychological theories include behaviorism, humanism, and social learning. Moreover, the different psychological theories are not always incompatible with one another. Psychological research is made more robust and reliable because of its diversity. The goals of psychological research tend to focusRead MoreThe Psychoanalytic Theory Of Human Development Research1074 Words   |  5 Pageslifespan (Berk, 2014, p. 3). This field studies topics like the theoretical perspective theories that are used in human development research. The Psychoanalytic perspective theory focuses on the emotional and social development, Piaget’s Cognitive-Developmental theory accents the changes in thinking, while the Behaviorism and Social Learning and the Lifespan perspective discuss many aspects on human functioning (p. 21). These theories allow for a different point of view on development while regardingRead MoreMajor Principles of Behaviorist and Neo-Behaviorist Theories2412 Words   |  10 Pagesï » ¿Introduction Theories of learning have been significantly shaped by two perspectives, behaviorism and neo-behaviorism. Both perspectives of learning theories were not developed as a consequence of research in any one academic field and these theories have influenced the conduct in many disciplines, for both researchers and practitioners. Present study is aimed at investigating both perspectives of learning theories, behaviorism and neo-behaviorism. With several sub-categories of behavioral andRead MoreBehaviorism Was A Slow Revolution1604 Words   |  7 PagesBehaviorism was a slow revolution that proved to become a popular study within psychology that lasted through the second decade of the twentieth century and through the beginning of the cognitive science revolution (Behjamin, 2014). 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Immediately other theories began

Bsnl Project free essay sample

A MARKETING MANAGEMENT PROJECT ON BHARAT SANCHAR NIGAM LIMITED (BSNL) SUBMITTED BY:- ARINDA MANDAL (ROLL NO. :-11202134) ABHINAV SRIVASTAVA (ROLL NO. :-11202135) PRITHI RAJ CHAKRABORTY (ROLL NO. :-11202136) MUNLINA SATPATHY (ROLL NO. :-11202137) Contents * Introduction * Market Position Of BSNL * Competitors Of BSNL * Objective Of BSNL * Marketing Strategy Of BSNL * Application Of Porter’s Generic Strategy * Porter’s Five Forces Related To BSNL * SWOT Analysis Of BSNL * BCG Matrix Of BSNL * Value Chain Delivery * Customer Satisfaction * Business Environment * Brand Equity Market Research Questionnaire Introduction Bharat Sanchar Nigam Ltd (BSNL), the corporate version of erstwhile DOT, came to existence on 1st October 2000. Ever since the formation of BSNL, the Indian telecommunications scenario has been transforming itself into a multi-player, multi-product market with varied market sizes and segments. Within the basic phone service the value chain has split into Basic services, long distance players, and international long distance players. It is a state-owned telecommunications company headquartered in New Delhi, India. assignment helper online BSNL is one of the largest Indian cellular service providers, with over 87. 1 million subscribers as of April 2011, and the largest land line telephone provider in India. However, in recent years the companys revenue and market share plunged into heavy losses due to intense competition in Indian telecommunications sector. BSNL is Indias oldest and largest communication service provider (CSP). It had a customer base of 90 million as of June 2008. It has footprints throughout India except for the metropolitan cities of Mumbai and New Delhi, which are managed by Mahanagar Telephone Nigam Limited (MTNL). As of June 30, 2010, BSNL had a customer base of 27. 45 million wireline and 72. 69 million wireless subscribers. Present Market Position To understand and suggest – how strategic management can help BSNL – the first thing is to understand the Telecom industry environment and the stakeholders involved. Apart from having to cope with the change in structure and culture (government to corporate), BSNL has had to gear itself to meet competition in various segments – basic services, long distance (LD), and International Long Distance (ILD), and Internet Service Provision (ISP), and Mobile services. With the advent of competition the private operators have been impacting the strategic matrix by influencing regulatory bodies, adopting intelligent media strategies, and by targeting the creamy layer of customers. While, political control over the public sector remains a contentious strategic issue in the country; with the formation of a company, the internal strategy of the BSNL board will be of gaining considerable autonomy. Labour unions are powerful internal stakeholders, as are the middle managers/ other staff that have the primary responsibility for customer care. The following stakeholders diagram gives an insight about the changing telecom industry environment for BSNL. About BSNL Competitors * BHARTI:- Established in 1985, Bharti has been a pioneering force in the telecom sector  with many firsts and innovations to its credit, ranging from being the first mobile service in Delhi, first private basic telephone service provider in the country, first Indian company to provide comprehensive telecom services outside India in Seychelles and first private sector service provider to launch  National Long Distance Services in India. Bharti they have so far deployed around 23,000 km of optical fiber cables across the country, coupled with approximately 1,500 nodes, and presence in around200 locations. The group has a total customer base of 6. 45 million, of which 5. 86 million are mobile and 588,000 fixed line customers, as of January 31,2004. In mobile, Bharti ’s footprint extends across 15 circles. Bharti Tele-Ventures strategic objective is â€Å"to capitalize on the growth opportunities the company believes are available in the Indian telecommunications market and consolidate its position to be the leading integrated telecommunications services provider in key markets in India, with a focus on providing mobile services * RELIANCE INFOCOMM :- Reliance is a $16 billion integrated oil exploration to refinery to power and textiles conglomerate. It is also an integrated telecom service provider with licenses for mobile, fixed, domestic long distance and international services. Reliance Infocomm offers a complete range of telecom services, covering mobile and fixed line telephony including broadband, national and international long distance services, data services and a wide range of value added services and applications. Reliance India Mobile, the first of  Infocomms initiatives was launched on December 28, 2002. This marked the beginning of Reliances vision of ushering in a digital revolution in India  by becoming a major catalyst in improving quality of life and changing the face of India. Reliance Infocomm plans to extend its efforts beyond the traditional value chain to develop and deploy telecom solutions for Indias farmers, businesses, hospitals, government and public sector organizations. Until recently, Reliance was permitted to provide only â€Å"limited mobility† services through its basic services license. However, it has now acquired a unified access license for 18 circles that permits it to provide the full range of mobile services. It has rolled out its CDMA mobile network and enrolled more than 6 million subscribers in one year to become the country’s largest mobile operator. It now wants to increase its market share and has recently launched pre-paid services. Having captured the voice market, it intends to attack the broadband market. Objectives Of BSNL Most of the big companies have a Vision Mission statement so as to guide their all energy, efforts to realize it. BSNL also has a vision ‘To become the largest Telecom Service provider in South East Asia’. Firstly we need to understand the parameter for being the largest. Is it revenue, ARPU, profit, subscribers, Network (no of exchanges, BTS etc)? From monopoly to multi operator scenario, BSNL’s market share is bound to reduce. But how much down we will let it? There are lot of similarities between British Telecom us. One must keep watch on market share in monthly growth and take timely action. To improve our share, we need to acquire more than 50% of new acquisitions while maintaining earlier. This is quite challenging in this dynamic environment. Today landline base is reducing across globe, but why? Europe defines an operator with 25% or more market share as Significant market Power (SMP), while they intend to increase it to 40%. BSNL has been the largest operator and we must strive not only to maintain but enhance it. We need to act fast. Timely action is an essence. Marketing Strategy Of BSNL Marketing strategy is a method of focusing an organization’s energies and resources on a course of action which can lead to increased sales and domination of a target market niche. A marketing strategy combines product development, promotion, distribution, pricing, CRM and other elements. Utilization Of 7 P’s On BSNL:- I. Products:- †¢ Voice †¢ Data †¢ Video †¢ VAS †¢ Call Management Services †¢ Other features:- – Coverage, Roaming, CUGs – Recharge options II. Price:- Capacity planning for Pre-paid †¢ 15 Sec pulse †¢ I/C free †¢ No roaming charges †¢ Tariff plans (225,325,525,140, Life time free.. †¢ Liberal Tie up with content providers (still many issues) †¢ Business Development: Special packages. III. Place:- †¢ CSC outlets (30% of stock) †¢ Business Development units †¢ STD PCO outlets †¢ Franchisees (70% of stock) â⠂¬ ¢ Marketing agents †¢ Automated process (ATMs, SMS requests) IV. Promotion:- †¢ Brand launch by MOC †¢ Service launch by PM †¢ Advertising in various media †¢ Handset tie ups †¢ Various promotional schemes:- – 1+1 – Full talk value – Loyalty bonus – Student power V. People:- †¢ Excusive Mobile Teams †¢ Dual role of SSA team †¢ Co-ordination issue †¢ Issue of ownership †¢ Excusive Mobile Teams †¢ Dual role of SSA team Co-ordination issue †¢ Issue of ownership VI. Process:- †¢ Acquisition †¢ Verification †¢ Billing †¢ Complaint handling †¢ Call centre †¢ Payment to franchisees †¢ Automation of process (eTop, disconnections, SMS activation, ATM use etc. VII. Physical Evidence:- †¢ Our visibility in market †¢ Market share †¢ TRAI QoS reports Application of Porter’s Generic Strategy * Overall cost leadership:- As there is huge competitio n from the private companies, BSNL must reduce its call rate. * Differentiation:- As BSNL is most trusted telecom brand it can emphasize on this advantage and can concentrate on product variation to satisfy the customer need. Focus:- BSNL must focus on the adding more value added services and issue more public issues to raise its funds. LOW COST HIGH COST BROAD NARROW Poter’s Five Forces Related To BSNL:- 1. Rivary Among Existing Compititors:- Competition in Indian Telecom Industry Major PlayersAs discussed above the major competitors of BSNL is as follows:- . †¢ Private Indian owned companies (Reliance Infocomm, Tata Teleservices . †¢ Foreign invested companies (Vodafone, Bharti Tele-Ventures, Idea Cellular, Spice Communications). 2. Bargaining Power Of Consumers:- Indian Telecom industry is one of the fastest growing telecom markets in the world. In telecom industry, service providers are the main drivers; whereas equipment manufacturers are witnessing growth and decline in successive quarters as sales is dependent on order undertaken by the companies. Airtel, Reliance, Tata and Sterlite are some of the companies that are expected to spur the growth in 2008, as compared to AMJ07. According to Cygnus estimates, telecom industry was expected to grow by 25% in 2008 as compared to AMJ07, in terms of sales. EBDITA and PAT are expected to grow by 32% and 34% respectively in 2008 as cost expenses are being control by major companies like Airtel and Reliance. The major booster is the wireless mobile subscriber base; crossing over 261m in March 2008. Other services like Internet subscriber base has also provided significant impetus with its subscriber base reaching over 11m in March 2008. The total subscriber base of Wireline services stood at 39. 42 million as on 31st March 2008. The incumbents BSNL and MTNL have 80. 05% and 9. 33% market share respectively in the subscriber base, while all the five private operators together have 10. 62% share. Wireline subscriber base has been declining in the last few years. Subscriber base for some of the companies like Bharti, Tata (Tele Communications), MTNL and Reliance increased marginally. On the other hand, BSNL, Shyam and Telelinks have lost marginal subscriber base in 3rd QUARTER OF 2008, as compared to the previous quarter. 3. Bargaining Power Of Suppliers:- As far as telecom industry is concerned, it is service based industry which is intangible, so in this case there are less suppliers or we can say the role of suppliers are almost negligible in the case of telecom industry. we are trying to analyze that minor role ) Mobile Hand Set Suppliers:- There can be many suppliers for handset, some of them are Nokia, Sony Ericsson, Motorola, Siemens etc. Many big telecom giants have their own handset manufacturing (back ward integration) like Reliance Classic, Tata Indicom or they have collaboration with some known companies like Reliance communication have tie ups with Samsung and LG for their CDMA services. b) Some other suppliers for this industry can be the Optical fibre suppliers, Aluminum suppliers(aluminum is required for the tower)but their bargaining power is limited. ) Other important parameters can be the software assistance where suppliers can have the edge some of the main software solution provider are TCS, Infosys, Wipro, Satyam etc. Again one thing is noticeable that big giants like Reliance and Tata have their own units for software solution and companies like Vodafone, Spice are taking services from above stated companies. so here software providers have bargaining power because suppose Vodfone can’t go to Reliance info for their software solution so here suppliers can have edge over the companies. 4. Threat To New Entrants:- The Indian telecom sector offers unprecedented opportunities for foreign companies in various areas, such as 3G, virtual private network, international long distance calls, value added services, etc. The market is witnessing MA activities that are leading to consolidations in the industry. This trend has assisted companies in expanding their reach in the Indian telecom market to offer better services to customers. The Indian telecom industry has always allured foreign investors. In fact, the cumulative FDI inflow, from August 1991 to March 2007, in the telecommunication sector amounted to US$ 3,892. 9 million. This makes telecommunication the third-largest sector to attract FDI in India in the post liberalization era. In India large numbers of players are emerging in the market on the national level from its state level existence such as:- †¢Aircel †¢Virgin †¢Spice †¢Idea †¢Unitech 5. Substitute To Product:- Telecom sectors offers a w ide range of services in India, such as wireline, CDMA mobile, GSM mobile, internet, broadband, carrier, MPLS-VPN, VSAT, VoIP, IN, etc. Internet telephone:- It is emerging as a best option in place of because it is cheaper and video as an added advantage. SWOT ANALYSIS * Strengths:- * Huge resources * Huge customer base * Most trusted telecom brand * Transparency in billing * Huge optical fiber network * Most experienced telecom service provider * Weakness:- * Poor marketing strategy * Bureaucratic organizational setup * Limited number of value added services * Procedural delay Opportunities:- * Tremendous market growing at 20 lacs customers per month * Low cost advantage * Diversification of business to various rural projects * Untouched international market Threats:- * Competition from private operators Keeping pace with fast technological changes * Decreasing revenues due to competitive pricing * Multinational eyeing Indian telecom market. BCG Matrix * Cash Cows:- The cash cows of BSNL are landline service and internet service because the customer base of landline is reducing slowly. * Star:- cellular service and intelligent network operations is the star unit for BSNL. Because these units generates cash but it is facing a heavy competition from its competitors as the market is growing. * Question Mark:- BSNL rural broadband is the question mark unit for BSNL because it needs resources to grow. It has a very small market share in India (only rural area) * Dog:- Satellite Communication is the dog unit for BSNL because a substantial investment is required for this unit. Serial Number| Internet Service Provider| Market Share (%)| 1| BSNL| 45. 2| 2| MTNL| 19| 3| SIFY| 8. 9| 4| Bharti Airtel| 6. 8| 5| Reliance| 6. 1| As we can see that use of internet in our country is on growing rate. As there are many tools which can be accessed through internet like video conferencing other important tool is talking through internet for eg. Google talk, rediff bol, yahoo messenger. Important thing is that internet is cheaper medium of communication and one can have many facilities if he/she is connected to the world through the internet. As we have seen government has several plans to increase the speed of internet so that one can exploit the resources which are available. QUESTION MARK Broadband- Rural | STAR Cellular service- Leased circuit- Intelligent network operations | DOGS Satellite communications | CASH COWS Landline service-Internet service| Value Chain Delivery A value chain is a chain of activities for a firm operating in a specific industry. The business unit is the appropriate level for construction of a value chain, not the divisional level or corporate level. Products pass through all activities of the chain in order, and at each activity the product gains some value. The chain of activities gives the products more added value than the sum of the independent activitys value. * The Market-Sensing Process:- All the activities in gathering market intelligence, disseminating it within the organization, and acting on the information is known as market sensing process. BSNL concentrates on the Middle –Class segments of the market. Under its motto â€Å"We Sell Confidence†, it is successful to gain the confidence of the customers. BSNL runs undertakes various types of survey programmes to find out what the consumers actually expect from the company. The New-Offering Realization Process:- All the activities in researching , developing and launching new high-quality offerings quickly and within project is known as the new-offering realization process. BSNL realizes the actual need of the market and according to that it serves various Value Added Services to its customers like SMS Packs, Internet Packs, etc. at vey optimum prices. The Customer Acquisition Process:- All the activities in building deeper understanding, relations and offerings to individual customers is known as the customer acquisition process. The tag line of BSNL â€Å"We Sell Confidence† is itself sufficient for accruing customers. The growing rate of BSNL customers is itself a proof that BSNL is very popular among peoples ranging f rom the youth to the old. * The Customer Relationship Management Process:- The firm is implementing a next-generation, Call Detail Records-based customer care and convergent billing system to improve its billing and customer care. BSNL will implement the CDR-based system across the country divided into four zones and four data centers. Announcing the deal, Kuldeep Goyal, chairman and managing director, BSNL, said the CDR project seeks to enhance customer service delivery across the organization, and as a result of it, we will not only be able to enhance customer care but reduce operational costs and increase revenue. * The Fulfillment Of Management Process:- All the activities in receiving and approaching orders, shipping the goods on time, and collecting payment is known as the fulfillment og management process. The figure below clearly defines the process of BSNL Customer Satisfaction Communication plays a vital role in human society by helping mankind to interact with others. It is an essential tool for the development of civilization. quot; Communication is the sum of all things one person does when he wants to create understanding in the mind of another. It is the bridge of the meaning. It involves systematic and continuous process of telling, listening and understanding quot. Which means common. It refers to the various means or media of transmitting information from one individual to another or one place to other, civilization started as men started communication. This feature differentiated him from his fellow animals. In olden days communication is one to one, announcements in the open yard by Royal messengers, fire signals, flags and the like. The following model depicts the communication process explaining person communicates his thoughts to another person with a view to his thoughts. In our contemporary social system, communication plays an important role in every part of our life especially in education, business, career, politics and the like communication helps in creating, building and developing relationship and business value through several media in communication such as to race interaction, Mails, Telephone, Mobile, Internet and the like. In the present day world, the information technologies have been successful in building superhighway for communication knowledge is supposed to be the power- generating force. Communication technologies are found contributing substantially to the development processes. In management, communication acts as a lever spring. The accomplishment of organizational goals is found possible through the vehicles of communication. This is due to the fact that communication encapsulates multidimensional information, such as emerging trends in the business environment, mounting intensity of competition, inventions and innovations is the process of technological sophistication, changes in the governmental regulations and much other information that may help a decision maker in making and innovating the decisions. Communication offers tremendous opportunities for generating and accelerating the rate of productivity. We consider communication as a means not an end, with the development of satellite communication in the Indian perspective, we find opening of new vistas of development. Computers, micro computers, super computers, internet and intra-net services, e-commerce, and telemarketing are to mention a few found very much instrumental in speeding up the process of development. In todays fast and crowded world,information processing plays a vitial role among human beings that contribute heavily to the succes of their different activitis. BSNL is the first state owned company in the telecom industry in india. it was enjoyed a monopoly till the 1991 economic reforms pave entry to many private and international plays into the srevice started telcom domain. BSNL, formed in october,2000 has been world'[s 7th largest telecommunications company providing comprehensive range of telecom service in India. The foundation of Telecom Network in Indian was laid by the British government in 19th century. The history of Bharat Sanchar Nigam Limited [BSNL] is linked with the beginning of Telecom in India. The Telecom service in India is a part of government of India. BSNL is the first state owned company in the telecom industry in India BSNL formed in October, 2000 has been worlds 7th largest telecommunication company. BSNL was given to Priority responds to the customer. BSNL providing comprehensive range of multiple Access Mobil [CDMA], Global system for Mobil [GSM], Internet, Brad band, carrier services, Intelligent network services ect. BSNL has to provide excellent services to attain major market share and keep their customer satisfaction in all aspects. Business Environment Micro Environment Of BSNL:- Micro environment of a business includes suppliers, distributors, customers and competition. * Suppliers: the supplier channel of BSNL is very large. The main products which are in demand are BSNL 3g data card,3G wireless data card. * Distributors: there is large and a huge channel of BSNL distributors all over India ,outside India as well. * Customers: The customer base of BSNL is very vast. The customer care service of BSNL is also very effective Several Steps have been taken at BSNL   to augment the quality of customer care to international standards. llowing toll free numbers are available for 24hours for the customer service. * Dataone Broadband 1800-424-1600 * PSTN Call Center 1500 (in select states) * Sancharnet Help Desk 1957 * CellOne all India Help 1800 180 1503 or 1503 * Macro Environment:- There are many factors in the macro-environment that will affect the decisions of the managers of any organization. Tax changes, new laws, trade barriers, demographic change and government policy changes are all examples of macro change. To help analyze these factors managers can categorize them using the PEST model. PEST stands for political, economical, social, technological, environmental and legal factors. * Political:- BSNL has the biggest advantage in political environment as it belongs to the government sector. * Economic:- Economic sector of BSNL is very strong. Its a strength of BSNL. * Social:- BSNL is accepted all kinds of social groups. * Technology:- 3g service and asymmetric technology is used in BSNL which no other service provider uses. Brand Equity Brand equity is the marketing effects and outcomes that accrue to a product with its brand name compared with those that would accrue if the same product did not have the brand name. Fact of the well-known brand name is that, the company can sometimes charge premium prices from the consumer. BSNL has a huge popularity in the country. Truly said that it sells only confidence. Besides its transparent billing system its involvement in the new technological fields has surely help it to increase its brand image. BSNL is popular among every generation peoples ranging from young to old. And its has a huge net of networks starting from north to south and east to west. The brand equity of BSNL can be determined by the following attributes:- Market Research Questionnaire 1. Which mobile service provider do you use? 2. What are the value added services of BSNL? 3. Are you satisfied with the customer care services provided by BSNL? 4. Are you satisfied with the 3g service of BSNL? 5. What are the major competitors of BSNL in your opinion? 6. What are the calls per rate plan of BSNL? 7. What is the speed of broadband service of BSNL?

The Contender Essays - Substance Dependence, The Contender, Boxing

The Contender I. In the beginning of the book Alfred was already a drop out of high school and working for Jewish people at a grocery store. He faced some problems with Major because he did not want to go rob the grocery store on Friday night. Major and his click beat him up for that. In the middle of the book Alfred becomes a boxer and his Aunt Pearl does not want him to box because it is dangerous. But Aunt Pearl goes and talks to the reverend about Alfred boxing. The reverend says that she should just let him be that he will grow out of this stage he is going through. Another one is when his friend James became a drug addict and comes to him looking for money to buy drugs. I the end of the book Donatelli do not want Alfred to continue boxing. He said that he does not have the guts to knock someone out. But almost everyone wants him to continue boxing because he has talent. On his third and final boxing match he tries to show Mr. Donatelli that he has the skill to become a contender. II. Alfred was the main character of the book; He went through a lot of stuff throughout the book. His best friend goes to jail and when he gets out he turns into a drug addict. But he is determined to turn him straight. Just like he is determined to be a contender. Mr. Donatelli is a boxing coach that owns his own gym. He is more dedicated to boxing than most people. For instance when Willie Streeter was boxing one time and losing he stopped the match so he would not get hurt. III. The book was definitely first person narrator because it was always Alfred this and Alfred that. I don't think one time the narrator said ?I.? Robert Lipstyle named the book the Contender because Alfred Brooks wanted to be a contender. IV. I think there is some situational irony when Alfred first fought those two boxers. You would think that he would not lose the third match. But in the end he lost really badly to Huddard. I always held hope for Alfred during his last match. V. I think that Alfred is a perfect example of an epic hero. He struggles with a fair amount of stuff like his boxing skills. I first three weeks of training were hard but he stuck it out. Than when he wanted to quit the gym because he did not have the skills. Mr. Donatelli talks him into straying at the gym. One other situation was when James had an addiction to drugs and Alfred did not know how to set him straight. VI. The book had a lot of situations where peer pressure came into play. One time was when Mayor wanted to go rob that grocery store. Another was when James asked for money to go buy drugs. James said it would be his last so Alfred gave him the money. And then when he was going to quit boxing but Mr. Donatelli talks him into staying. VII. And in a certain way, the poll backs up his contention, that despite differences both blacks and Jews see eye-to-eye on some important issues. For example, both groups believe that much more can be done to educate American children about the past sufferings of their peoples, including the Holocaust. About 49 percent of Jews and 72 percent of blacks said the same about teaching about slavery. VII. Boxing skills are rather more wrestling and agility over strength, the Queensberry rules helped to undo the popular image of boxing as a savage, brutal brawl. The new rules prohibited barefisted fighting, wrestling, hugging, hitting opponents while they are helpless, and fighting to the finish. To make it a more enjoyable sport.